Martha at BMW

Martha Stewart Visits the BMW Plant to See Her BMW X3

Curious how the “Dream It. Build It. Drive It” program from BMW works? Martha Stewart was too since she accepted the invitation from the German car manufacturer to design her own ultimate BMW X3 SAV model with the help of the online tool found on the website.

Martha at BMW
Martha at BMW

By using the “Build Your Own” tool you too will have access to a wide range of customization options for the BMW X3 and we’re talking about over 70 million standalone configurations. One thing’s for sure: there’s everything someone could want in those selections.

Back to Martha, she designed a X3xDrive35i and among her choices were a Sparkling Bronze Metallic exterior color (available among other two choices only for custom BMW X3 orders), a Fineline Wave Wood Interior Trim and Sand Beige Nevada Leather interior.

Also, the crew of “The Martha Steward Show” accompanied Martha to the Spartanburg BMW plant to witness the production of her BMW X3 model. While at the site, interviews were taken and everyone had a great time. Not only that, but Martha got to play with the Ultimate Driving Machine found at the BMW Performance Center.

The visit can be watched on the show so make sure you don’t miss it because you can get a chance to win a BMW X3.


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