As you might expect, we are talking about the economic crisis again.

If the effect of this problem wouldn’t be visible enough, let’s take a look at a few numbers. In December of 2008, BMW has managed to sell 21.626 units of its cars in the United States. One year before, a few months before the recession, 33.761 units where sold on exactly the same market. This is not something which happened only in the US, because the 35% decrease in US sales can be compared with the 10% decrease in worldwide sales. Basically, the only part which saw an improvement was the MINI. Worldwide, a 29% increase was recorded and in the US, a 0.1% increase was also notice. It’s not much, but it is something.

I am wondering what will be the statistics for the next year.

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Marcus M.

http://www.bmwcoop.com

The post BMW US sales lowered appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

The CEO of the car marker Fiat has recently made an interesting statement.

Apparently, the crisis is having an important effect on the people from Fiat and they don’t want to take any chances. They have declared that they will take any measure necessary for the month of January, because they have no idea how many cars they will sell. According to the CEO, all car makers will have significant problems in the year to come and no one will be able to face the recession without extra help. In the case of Germany, Mercedes or BMW will have to merge with someone while the other company might have a chance of surviving.

I think that this scenario might be a little exaggerated, but you can never know what will happen in times like this.

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Marcus M.

http://www.bmwcoop.com

The post More BMW recession problems? appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

BMW price increases, at the moment, only in America. In fact, the price increase will take place starting with 1st of January 2009.

The people from BMW North America have considered a 0.7% increase in all of their prices as necessary. The reason is obvious for anyone: the global economic crisis is starting to affect BMW. This is not as serious as it sounds because unlike other companies, BMW is still getting great feedback from customers and they manage to sell some models in larger numbers than last year.

I think that customers will understand this measure and those who can appreciate the true value of a BMW won’t be stopped by a 0.7% price increase.

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Marcus M.

http://www.bmwcoop.com

The post BMW price increases appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

BMW had a great success on the auto market in the last few years, especially in 2007.

However, in November, a 25% decrease in sales has been noticed. The people from BMW are not worried because something like this is normal on the global economy background. Many automakers have bigger problems, and BMW has a solution. The new 7-Series is one of the safety nets that BMW has created. The car was ordered in around 700 units in the first two weeks and the profit of BMW will surely go up in 2009. On the motorcycle department, a minor decrease was also noticed, but nothing serious.

BMW has a few major plans which will bring stability to the company in the next few years.

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Marcus M.

http://www.bmwcoop.com

The post 25% BMW sale decrease appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

Like usual, BMW is trying to figure out if they’re doing better or worse than last year. Unfortunately, they are doing worse.

Last year, the sales from the United States were 26.8% higher than this year. The same effect can be seen at BMW Group as a whole, but not in the same percentage. In fact, BMW has sold 6.8% less than last year, which can be explained by the recession. The only good part about this news is that the decrease is caused by the global financial situation. It is obvious that BMW could have done a lot worse if they weren’t a reliable company.

Everyone expects to see the increase in sales after the financial crisis.

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Marcus M.

http://www.bmwcoop.com

The post BMW low sales in USA appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

BMW has been trying to outsell Mercedes-Benz in the last years and most of their efforts eventually paid off.

In the last 10 years, BMW has managed to sell twice as many cars as they’ve used to, being the best premium car seller on the market. Everyone agrees that they’ve made a huge progress, but the recession couldn’t be anticipated by anyone. BMW had a great marketing strategy, but it can fail in times like these. Many BMW owners bought their cars trough leasing and now they can’t afford making payments. This is a huge problem from BMW and many other car producers all over the world.

Even so, the company is still producing new models and they have a few methods of getting pass the recession.

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Marcus M.

http://www.bmwcoop.com

The post BMW recession problems appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.