BMW Peugeot Citroen Electrification, this is the name of the latest agreement between BMW and the French people from PSA. They decided to join their forces in order to create hybrid components, and why not, we can assume that the financial situation was also a decisive reason.

By building together the hybrid systems both BMW and PSA will reduce the costs and probably will be able to share their knowledge and achieve new innovations. The new hybrid system will debut somewhere in 2014 and will be available, of course, for the BMW, Peugeot and Citroen eco-friendly vehicles.

The BMW Peugeot Citroen Electrification is not the first agreement made between the two groups, about five years ago the Germans and French people accepted to build together engines, units designed for the Mini sub-brand in BMW’s case. BMW’s Wolfgang Gullich together with PSA’s Jean Leflour are the people designed to take care about the new partnership.

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Marcus M.

http://www.bmwcoop.com

The post BMW Peugeot Citroen Electrification, BMW and PSA collaboration appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.

Norbert Reithofer, representing BMW Group and Phillipe Varin from PSA signed today a new partnership regarding the development of hybrid components for front-wheel drive vehicles. Through this partnership, the two companies will jointly develop components to be used for hybrid models.

This partnership is convenient for everyone as the manufacturing costs will be supported by two companies not by one. Philippe Varin, PSA CEO stated that together with the reduced costs there will be one more advantage regarding this partnership.

More exactly, the two companies will share their knowledge and ideas on the components that follows to be made together in order to obtain a step forward compared to the other rivals on the market. This partnership comes more like an extended cooperations as the German and French companies are working together for some time. However, the two manufacturers decided to keep secret for now the details of this new partnership.

About Post Author

Marcus M.

http://www.bmwcoop.com

The post BMW and PSA Peugeot Citroen signed new partnership for hybrid components appeared first on BMWCoop | BMW Blog, BMW News, BMW Reviews.