BMW USA launches new commercial

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Given the title of this blog, the most used word on it and the constant praise of a certain brand, one could easily identify us as being BMW fanboys.

Maybe we are, maybe we aren’t, one thing’s certain – we just love it when BMW hits the jackpot in the new cars they come up with.

Alongside the stunning new cars we love, we’re also quite big fans of the news that comes in from the marketing department.

There’s the brand assessment, the sales figures and also the stunning concepts that attract even more fans to Bavaria.

This time however, BMW is attempting to win new fans over with a more traditional approach – advertising. Just have a second look at how the best current models from BMW show off:

http://youtu.be/6X40rePwH5A

I’m not a big fan of cakes. In fact, I lose interest almost completely when it comes to most sweets but the sort of cake these guys are talking about seems yummy.

I wouldn’t mind actually getting some diabetes this way. Heck, I’m actually considering some serious gluttony on the Ultimate Driving Machine.

They may speak a little bit about fuel economy, efficiency and all that lot but with none of the vehicles in the video don’t seem to be focused on that particular aspect.

Do people really buy the F10 BMW M5 for the economy? Or the M6 for that matter? The M3 GTS is a few details short of a racing car too.

The BMW 1M Coupe is probably the only vehicle there that’s decent on the fuel economy numbers but since that’s sold out in the US and quickly going everywhere else, it’s not strictly relevant.