Recent reports from Reuters state that the BMW German based manufacturer is going to build the X7 crossover at the Spartanburg, in South Carolina. The automaker will expand its plant, with costs to exceed several hundred millions. Thus, the BMW`s crossover lineup will be completed, with the X7 standing alongside X3, X5 and X6. The [...]
BMW has incredible brand awareness in the UK and Europe. The company enjoy bumper sales in Germany and the UK, the two largest car markets in Europe, but the luxury carmaker wants to extend its reach over to the US, and is eyeing a production hike to beat its 2013 United States sales record.
BMW is not content with having the global crown for sales in the luxury department, they want to win over the American market by moving them away from Lexus and in order to achieve this they are pushing their BMW Individual program. Basically what they want stateside buyers to do is to buy a car [...]
BMW reported that will add 700 workers to the South Carolina BMW Plant to create 2 more shifts. This plant is located in Greer, South Carolina, near Spartanburg and Greenville. This South Carolina BMW Plant is building Z3 and Z4 roadsters but also BMW’s SUV.