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10 BMW Daring Design Innovations

BMW has long been considered one of the superior brands in the automotive industry. With high quality products, ranging from motorcycles to high performance saloon cars, a recipe for success has truly been mastered. Success is only brought about by innovation, with BMW having demonstrated marvelous, and often brave, feats of innovation throughout the course [...]

VIDEO: New BMW Unscripted video – Isetta and the Ferraris

BMW decided to reveal a new video within the Unscripted series, more exactly the sixth story, this time in the starring the little German model Isetta together with two happy owners, the Ferraris. The owners describe the model as a little box but also as a funny and strange car. They also said that there [...]

Totally Different Design for iSetta

Electrical models of brand iSetta wear a different design from any other models on the market. Thus, they can more easily differentiate from the competition. New brand of BMW Group prepares iSetta models with a radical design that will attract attention on customers of the brand. For now, BMW executives have not determined if the [...]

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