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BMW’s Geniuses a great success, more to be employed

Last year, once the German car maker started preparing to release the BMW i3, which was soon followed by the i8, they also thought best to implement the BMW Geniuses program. Basically, this means that they would hire said Geniuses to take care of any question a possible client might have about the new products. [...]

BMW will overhaul their dealerships

There is a slight chance that you might have noticed the fact that BMW is reworking his car lineup. They have further differentiated the 1 and 3 Series versions with the addition of the 2 and 4 Series while also branching out into the electric/hybrid market with the i3 and i8. But that is not [...]

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