Events / Racing

The Welt hosts the 2014 BMW Motorsport launch day

BMW has started this year’s edition of the DTM Motorsport event, and they did so in a big way.

The German car maker hosted a special launch day at the Welt, with drivers and spectators enjoy a nice day out.

BMW DTM Motorsport

BMW DTM Motorsport

With time to spare before the first race held at Hockenheim, all eight BMW M4s that will participate were displayed in front of the factory for employees to enjoy the fruit of their labor, alongside other models. The best part of the whole day had to have been the donuts and showmanship the drivers displayed.

BMW DTM Motorsport

BMW DTM Motorsport

BMW Motorsport Director Jens Marquardt was quite happy with the outcome “It’s great to see that so many fans have found their way to our BMW Motorsport Launch 2014 today at the Welt. Even at our premiere last year, the tremendous response from the public has greeted us enthusiastically. This year I had the impression that were even more fans than in the previous year. This makes us very happy because the fans are an essential part of our motorsports activities.”


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One Comment

  1. Nice cars, I enjoyed the video with the Z4 DTM at the BMW Welt.

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