BMW 3-Series

Configure the all-new BMW 3 Series now

BMW launched the online configurator for the all-new 2012 BMW 3 Series sedan, a model which entered the assembly line recently. As you probably now, the new 3 Series is scheduled to go on sale early next year, namely in February 2012, a good reason for BMW to offer the online configurator now. Frank-Peter Arndt, Member of the BMW AG Board of Management says: “The BMW 3 Series is the most important volume-produced model from the BMW Group as well as the biggest-selling model in the entire premium segment.”

2012 BMW 3 Series online configurator

2012 BMW 3 Series online configurator

The online configurator of the new BMW 3 Series lets you play with the exterior and interior colors, wheels and more. You can also fit the model with the M Sport package, a feature which will be available few months later, in the summer of 2012 to be more precise.

The sixth generation of the BMW 3 Series is currently built at the Munich plant in Germany, the company having to safeguard around 9,000 workplaces and invest more than €500 in the Munich plant alone.

2012 BMW 3 Series online configurator

2012 BMW 3 Series online configurator

With such efforts, BMW hopes to produce almost 700 units at the Munich factory by the end of this year. You can start configuring the new BMW 3 Series by following this link.

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